Compliance in farming and production is not a marketing message — it is a federal requirement. As the CBD industry evolves, we believe it will be necessary for federally compliant brands to source solely from compliant, scaled American hemp producers. That is why GenCanna has achieved the industry leading quality assurance standards and accreditations that modern food and nutraceutical companies follow.
The vertically-integrated GenCanna Production Platform™ (GPP) is a novel set of standards, processes, and best practices that delivers premium hemp-derived CBD products at scale. The GPP ensures compliance, sustainability and chain of custody from farm to finished product.
We built GenCanna to provide a consistent, scalable, sustainable supply of premium CBD. Quality and safety have been the bedrock of our company since the outset. We built the GenCanna Production Platform™ (GPP) because of our stubborn focus on manufacturing high quality cannabis at true global scale. We have growing concern over the current CBD isolate market. We have come to learn that there are many fraudulent brokers and re-sellers of CBD isolate misrepresenting their product as GenCanna isolate. We certainly are concerned about the commercial implications of bad actors hurting our brand and bottom-line. But, this is not our